Cannes Lions

Keep Up With The Clicks

180 AMSTERDAM, Amsterdam / DHL / 2022

Film
1 of 0 items

Overview

Entries

Credits

Overview

Execution

An office in Sydney, 1998. We see two office employees. One of them is capturing his colleague on a handy-cam buying a book (The Millennium Bug) on his computer - Introducing the era of when E-commerce began.

A rhythmic V/O narrates the growth of E-Commerce over the past two decades. In parallel we highlight the challenges merchants have keeping up with customers’ ever-changing expectations & demands around the world. With the support of DHL however, we see overnight delivery requests, and fulfillments being made, in far and isolated destinations.

Throughout the film, varied filmic techniques keep the audience surprised and engaged. Stop-frame animation, timelapse, and dynamic editing techniques keep the edit ‘visually’ flowing to the rhythm of the V/O. Reinforcing DHL’s integral role in supporting merchants, helping online businesses large and small to ‘Keep up with the Clicks’ in an ever growing global market.

Similar Campaigns

12 items

Share what you're feeling

WUNDERMAN THOMPSON, Lisbon

Share what you're feeling

2023, VODAFONE

(opens in a new tab)