Cannes Lions

MADAGASCAR 3 YAHOO! HOMEPAGE TAKEOVER

THIS IS TOMMY, London / PARAMOUNT PICTURES INTERNATIONAL / 2013

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Overview

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Credits

Overview

Description

We created a Yahoo! Homepage Takever for the cinema release of Dreamwork's Madagascar 3. Designed and built to be easily localised the format ran on the day of the film's release in 7 territories worldwide. We brought the much loved characters to the centre of the advertising using bespoke animations to excite the audience into interacting with the format.

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