Mountain Dew is known for cranking things up and that’s precisely what happens in this radio ad as the announcer quickly replaces himself with a better voice. Once tagged in, the “better voice guy” starts to escalate the sound party like a Maestro, calling upon a wide variety of unexpected characters to contribute to his spontaneous and ever-growing masterpiece of collected sounds. It keeps building and building in absurd glory until he heralds it as “the most beautiful sound that has ever been!” As he basks in the splendor of his creation, he urges all listeners with a mouth and a brain to crack open a Mountain Dew and Do the Dew.