Cannes Lions

MICROSOFT MANAGEMENT SOFTWARE

HARRISON TROUGHTON WUNDERMAN, London / MICROSOFT / 2006

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Overview

Entries

Credits

OVERVIEW

Outcome

We sent out 5,151 packs and received 166 reply cards with requests for the Management Tools DVD. This is a response rate of 3.2%. Total response was much greater but we have not yet been able to measure the online response.

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