Cannes Lions
HUMANSEVEN, Paris / KRYS / 2018
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Mimic tells the story of a woman asserting herself through the years.We follow Eva's evolution since her birth to the day she turns 30. Each scene recounts a key moment in the life of Eva, in which every aspect of her personality is related to a relative: "the smile of her father, her grand mother's temper, the same walk as her sister ...". In the end, Eva becomes an independent young woman, sublimated by her glasses.
"You've never been so much yourself"
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