Cannes Lions

MINI

INTERONE WORLDWIDE, Munchen / BMW / 2007

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Task:An innovative new mobile application was developed to compliment the campaign "Incredibly MINI. The new MINI." for the new MINI.Description:The application allows the user to choose between a red MINI Cooper and a blue MINI Cooper S. Both autos are on a 360° turntable. When the user turns around the MINI turns with him or her. Pure magic. Incredibly MINI.

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