Suite 23 is a three-dimensional Flash-based online experience with surround sound that celebrates the latest release of the Air Jordan. Users can navigate through corridors and interact with downloadable content in themed rooms which take stylistic cues from the Air Jordan XX3 shoe. The Master Suite is home to captivating Michael Jordan interviews and portraits captured specifically for the campaign. The Private Gallery and Screening Room feature never-before-seen Team Jordan photographs and video shorts. Content from Suite 23 will be utilized across channels for Jordan’s ongoing ‘Become Legendary’ marketing efforts, making it an extremely effective use of the brand’s resources.