Cannes Lions

NOBITUARY

KEVLAR, La Paz / RED CROSS / 2017

Presentation Image

Overview

Entries

Credits

Overview

Description

In Bolivia, less than 1% of population are blood donors.

All newspapers have obituary pages, and many people buy the journal only to read this particular section.

Similar Campaigns

12 items

Baby in Red

THE UNICORN, Copenhagen

Baby in Red

2019, DOCTORS WITHOUT BORDERS

(opens in a new tab)