Cannes Lions

Playing Dates

Y&R MEXICO, Mexico City / SAVE THE CHILDREN / 2017

Awards:

1 Shortlisted Cannes Lions
Case Film
Presentation Image
1 of 0 items

Overview

Entries

Credits

Overview

Description

People arrive at their first date with a love interest that they met online, but they date doesn't really look like their profile's picture.

Execution

The video case was published on April 28 and is still ongoing.

We use Youtube to spread the video with Save the children's collaboration.

Outcome

This work was launched on April 28, coinciding with the Children's Day.

That's why there aren't results yet.

Similar Campaigns

12 items

Hidden Feelings

McCANN, Toronto

Hidden Feelings

2023, KIDS HELP PHONE

(opens in a new tab)