Cannes Lions
F/NAZCA SAATCHI & SAATCHI, Sao Paulo / ALPARGATAS / 2005
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A guy runs through streets wearing underwear and Rainha sneakers. He rounds two corners and catches up to another man, who’s panting and wearing a suit. The underwear guy speaks like a race car announcer: AND HE´S THREE LAPS UP ON THE BETRAYED HUSBAND. Close with Rainha logo.
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