Cannes Lions

RENAULT SCENIC

ANR.BBDO, Gothenburg / RENAULT / 2006

Film

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Overview

Description

A Renault Scénic is parked in the driveway in front of a small house. It's early in the morning. The front door opens and the family streams out - they're in a hurry. Dad's pulling on his clothes. He gets behind the wheel and his kids quickly get into the car too. Mom gets in next. The car drives off, only to stop after a few meters. The father takes the daily newspaper out of the mailbox. The car backs up on the driveway. Everyone looks pleased as they get out of the car.

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