Cannes Lions
PUBLICIS FRANKFURT, Frankfurt / RENAULT / 2004
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On launch of the Renault Grand Scénic, a 15-second sequel to the Safari spot was aired. This time our four Massai are on the go in their Grand Scénic. They encounter three tourists standing helplessly at roadside with a flat tyre. Every inch the gentlemen, our Massai offer the strangers a life-no problem in their new Renault Grand Scénic with seven comfortable seats.
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