Cannes Lions
MORTIERBRIGADE, Brussels / DEUTSCHE BANK / 2007
Overview
Entries
Credits
Execution
We created 300,000 balloons with a happy face on. On the balloons their was the message with the 7% promotional offer. The balloons were put in the mailboxes at night.
Outcome
There was an increase of traffic to the commercial centers of 175%.
Similar Campaigns
12 items