Spikes Asia

SmartThings Life-pedia

CHEIL WORLDWIDE, Seoul / SAMSUNG / 2023

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Overview

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Overview

Execution

In the first film, whole family is struggling to match the mood of 19-year-old, nervous and stressed-out daughter preparing for her College Scholastic Ability Test. When she enters main door of the house, sensor connected to SmartThings notices that she's home. Mom switches on Study Mode by Bixby and everything's on set- TV off, purifier on, lightings on. Now she can go straight to her room and concentrate on study without knowing that others are enjoying movies.

In the second film, the same family appears but things seem to be different. Mom just laughs at arrival notification of High School Captain, saying her exams are over now. Daughter doesn't look cold anymore - rather she looks excited, brings her family fried chicken and enjoys World Cup game genuinely. Cheer Up Mode of SmartThings help them enjoy the game with more joy, providing cooking reminder and live chat on the screen.

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