Cannes Lions

SOLO

BMF, Melbourne / SCHWEPPES / 2012

Film
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Description

In Australia during the 1970’s and 80’s soft drink company Schweppes created Solo Man to promote Solo, a lemon flavoured soda. He was famous for his moustache, yellow singlet and crushing his thirst by pouring half a can of Solo all over himself. After a 20 year absence from our screens, Solo Man is back. In this story (the prequel) we see the original Solo Man discover the refreshing powers of the lemons that go into Solo.

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