Cannes Lions

SONY BRAVIA TELEVISION

BATES, Singapore / SONY / 2009

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In BRAVIA commercials, scale is something well explored. This spot is no different. Grand, building on BRAVIA's epic feel, and set in different locations in India, we introduce hyper-real 8 foot tall dominos with an intriguing chemistry of surrealism set against India's special blend of the exotic, historic and magical. For centuries, Rajahstan and Agra have been known as significant destinations for travellers and pilgrimages. This commercial is also a journey. Dominos, in the full spectrum of colours, take a tumbling journey from a magnificent fort in Jaisalmer through to a desert all the way to the Taj Mahal in a wondrous spectacle of moving colour.

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