Cannes Lions

SPORTS JEOPARDY!

SONY PICTURES TELEVISION, Culver City / SONY / 2015

Presentation Image

Overview

Entries

Credits

Overview

Execution

A top game in the trivia and sports categories, the Sports Jeopardy! mobile game now allows you to sync with the digitally streamed show on Crackle (www.Crackle.com) or the Crackle app. All you have to do is start any episode of Sports Jeopardy! on Crackle and then with a 2nd device, sync the game to the show. Using ACR technology, the game detects where you are in the episode and as the episode progresses, you unlock real-time commentary, exclusive trivia content, and in-game rewards and currency.

Outcome

We are proud to be a pioneer as one of the first to offer a 2nd screen experience with a non-linear program. “We set out to bring a first-of-its-kind live weekly program with Sports Jeopardy!, and now we’ve taken it a step further with an unprecedented mobile experience that sports fans can enjoy anywhere, on any connected device," said Eric Berger, Sony Pictures Television EVP digital networks and general manager of Crackle. (Hollywood Reporter, 1/13/15) Sports Jeopardy! game is now a highly ranked trivia game and has a 4.5 rating. Fun AND rewarding…it’s a home run!

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