Cannes Lions

STORAGE

McCANN MADRID, Madrid / IKEA / 2015

Film
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Overview

Description

One of the causes of arguments among couples about domestic tidiness occurs in the bedroom. Especially in the wardrobe, where most objects accumulate and above all where there is most shortage of space. So IKEA has taken that shortage of space very seriously and has given us the solution. IKEA presents its mediators, especially Manuel Pimentel, former minister and today, a mediator in major conflicts.

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