Cannes Lions

The Footballverse

750MPH, London / NIKE / 2023

Film

Overview

Entries

Credits

Overview

Background

The brief was to help bring the film to life and drive the pace and energy. The film moves from fast paced football to the rising tension and anticipation of the scientists. The sound helps to build the narrative and express the emotions of the players from humour to intense energy. The storytelling and nuance of emotions in the ad were in part reliant on the expression of sound.

Execution

Every sound you hear was created specifically for the film through either sound design, foley or manipulation of sfx.

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