Cannes Lions
Y&R GROUP SWITZERLAND, Zurich / UBS / 2015
Overview
Entries
Credits
Execution
Building on a CMS system, all events are now centrally managed and segmented.Thus, the fast and easy update of event records within the app ensures that all participants can be kept up to date at all times .
Outcome
The event app simplyfies the organziation of new events by leveraging one common platform for all events with combined functionalities und usability. Functionalities and contents supporting entire event process from general interest until post event.
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