It was a real multimedia event. More than 350 bands took part and 4 of them played their way to the final dispute. After two exclusive programs, we had a winner: Stereograma Band. The first prize was a CD, recorded at TRAMA, a video clip aired on MTV plus total support for the official launching of the band. The project gained visibility in major music publications, TV and newspapers in the whole country.

More than 500 Toshiba Planet prizes were given among the audience, who sent us approximately 4000 promotional phrases. More than 350 independent bands sent videoclips for this project. An internet hit: 3.47% CTR. More than 30 million youngsters impacted. 8 months on air, daily appearing on MTV. 17% sales increase.