Cannes Lions

TRAFFIC JAM ASSIST

DDB CANADA, Toronto / VOLKSWAGEN / 2015

Film
Film
Film
1 of 0 items

Overview

Entries

Credits

Overview

Description

The new Traffic Jam Assist feature from Volkswagen takes over the driving in traffic jams, letting the driver enjoy the fun parts of driving, while it takes over for the not-so-fun parts. In this film we see a couple enjoying the fun part of being in a relationship (having sex). A Volkswagen engineer takes over for the “not-so-fun part” of being in a relationship (the obligatory after-sex cuddle).

Similar Campaigns

12 items

Il Barista

MIGRANTE CONTENT, Los angeles

Il Barista

2023, FIAT GROUP

(opens in a new tab)