Cannes Lions

Travel before its not fun anymore

TBWA\HUNT\LASCARIS JOHANNESBURG, Johannesburg / FLIGHT CENTRE / 2016

Awards:

3 Silver Cannes Lions
1 Shortlisted Cannes Lions
MP3 Original Language
MP3 Original Language
MP3 Original Language

Overview

Entries

Credits

Overview

Description

This work is part of an established campaign idea for Student Flights - ‘travel before it’s not fun anymore.’ It encourages students to travel now rather than later because travel is fun when you’re young. There are so many possibilities and things to get up to. As you get older many of these things are no longer possible. Essentially, the fun is stripped away and you’re left with an image of what it’s like to travel when you’re old.

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