Cannes Lions

VW JETTA

DDB MEXICO, Mexico City / VOLKSWAGEN / 2009

Film

Overview

Entries

Credits

Overview

Description

We see a couple in a car who are on their first date and are talking about what they do for a living. The guy says he works for a refrigeration company and the girl appears fascinated because she is hearing something else - that he is a cardiologist. The guy insists he makes refrigerators for supermarkets and butcher shops, but in her mind he is a cardiologist whom people’s live's depend on, and starts to get excited. The image fades to black and we read “The Jetta syndrome”.

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