In the middle of the Mexican Revolution we see a guy who is trying to sell a horse to a soldier. Among the group of horses there is a lot of variety. As the story advances, the spectator realizes that they´re witnessing a typical volkswagen dealership situate...but in the past.At the end, instead of an automobile beauty shot, we see a horse with a price tag and the name of the promotion: "Revolutionary Prices". Cut to Volkswagen Logo.