Cannes Lions

What Are We Allowing

WUNDERMAN THOMPSON, Riyadh / SAUDI TELECOM COMPANY / 2019

Awards:

1 Shortlisted Cannes Lions
Film
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Overview

Entries

Credits

Overview

Execution

The stunts we wanted to showcase in this film were quite challenging to say the least. That’s why casting children for those roles was extremely difficult. We had to go through many rounds of casting till we found the perfect talents who don’t just play innocence but are also willing to perform those stunts. We then carried out a series of coaching sessions to train the children.

*We received written consent from the parents of each cast member before the stunts were performed. An ambulance was on set and on standby at all times. No one was harmed or injured during the process of shooting this commercial.

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