Cannes Lions
ONE TWENTY THREE WEST, Vancouver / 7-ELEVEN / 2014
Overview
Entries
Credits
Description
This ad was for Canada’s first ever Bring Your Own Cup Day at 7-Eleven, where people could fill almost any cup with Slurpee. It was important we make it feel like a big event, and help customers them understand that vessels that are unclean or too large won’t be accepted, but still make it seem like a fun, creative event.
Similar Campaigns
12 items