Eurobest

YOURNALIST

THE CYRANOS//McCANN, Barcelona / EITB - EUSKAL IRRATI TELEBISTA / 2017

Case Film
Presentation Image
Supporting Content

Overview

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Credits

Overview

Background

Despite us seemingly having more access to information than ever

before, it's getting harder to hear all the different sides of the story.

Nowadays, the media has to be fast and this makes it very hard to

check the news They are also part of big business groups with their own

interest in mind. And we're getting our news from search engines and

social networks, with algorithms created to display what we supposedly

want to hear.

Execution

Yournalist uses the latest advances in DEEP LEARNING. IT IS THE FIRST

NEWS APP THAT CAPTURES SOUND that then using IBM WATSON,

BY MEANS OF SENTIMENT ALGORITHMS APPLIED TO NATURAL

LANGUAGE, processes it and identifies concepts, entities, people, and

target sentiment, WHICH IT CONVERTS INTO KEYWORDS with

percentages of relevance that are used TO LOOK FOR OTHER SIMILAR

SOURCES that contain them. ONCE IDENTIFIED, IT MAKES AN

INNOVATIVE SECOND READING OF DATA BY WATSON: it uses the

tool for the opposite reason for which it was designed and, instead of

similarities, TO FIND DIFFERENCES. IT THUS OBTAINS 6 NEWS

ITEMS THAT ARE DIFFERENT FROM EACH OTHER, AND OBJECTIVELY,

WITHOUT IDEOLOGICAL BIAS, ONLY DEGREES OF

DIFFERENTIATION IN THE TREATMENT.

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10 items

YOURNALIST

THE CYRANOS//McCANN, Barcelona

YOURNALIST

2018, EITB - EUSKAL IRRATI TELEBISTA

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