“86” has been the symbol of “Drift”, the Japanese-born car guy tradition, that have focused on the "fun to operate in the hands" of FR drive (front engine rear wheel drive).

When autonomous vehicle and electrification become the common or even in the further ahead, we do not want to take away this fun from the car guys. We have expression these thoughts into the film.

With the “86”, which has been loved by driving enthusiasts around the world, we took on the challenge of using filming techniques that were not possible in the past, to express the new FR sports cars that appear in this era.

The theme is “Drift meets Drone.”

The shoot was a competition that pursued the centimeter unit and the split-second timing with the human skills of "maneuvering".

Drone team from around the world joined this project to support the world’s first difficult drone shoot.

Car-guy culture has occupied an important position across movies, music, fashion, cartoons, and many forms of entertainment. However, with automated driving and electrification, that status is beginning to be perceived as somewhat classic and fictional.

We do not want to deprive the sports entertainment industry and its fans from the excitement of driving a car.

"86" and our challenge was to "capture the power of drifting on film, using filming techniques that were once impossible.”

The film gathered countless comments and respect from people not just in Japan and Asia, but globally. It reached over 10M views organically, a month after its release. Sales of the 86 also recorded a remarkable increase, with the film successfully re-igniting the sports car trend in the Japanese market.