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LAW & KENNETH SAATCHI & SAATCHI, Mumbai / THOMAS COOK / 2017
Overview
Credits
BriefExplanation
The film starts with a teenager, belonging to North East India, staring at you. Except the teenager's face is upside down. We hear the teenager’s voice as she starts listing the various cultural biases that she and others like her are subjected to, because of the region they come from.
As her list continues, the camera pulls out and the upside down frame starts turning around. The music grows in intensity as more and more of her environment is revealed.
By the time she finishes her list, the scene has pulled out and turned the right side up. She concludes by inviting you to visit the region, to find out who they really are.
The text explains that the only way to turn your biases around (about a culture or its people) is to travel there.
EntrySummary
North East India consists of eight states. It is a region that has been socially marginalized by the rest of the country. It is home to the beautiful Himalayas, confluence of a few major rivers, and an extremely diverse cultural heritage. But despite its rich natural and ethnic background, there is very little social exchange between the region and the rest of the country.
Seen as outsiders, or tribal, or even separatists, the people from the area are often at the receiving end of stereotyping and alienation. The issue has also turned violent at different times in recent history.
However, those who have visited these states realise that the culture and people are very different from what they might have assumed.
Solution
The film was produced over six weeks, for a budget of less than 11lac rupees (Euro 15k).
We needed real people from the North East, with faces that captured the vulnerability and resilience of the people from the region. Given the sensitive subject, the casting was extremely difficult.
The entire equipment was flown from Mumbai to Shillong, transported by road to the village, and then carried on foot to the location inside a forest.
The frame was supposed to be turned in camera, with a programmable 4-axis gimbal attached to a steady cam. Programming didn’t work, so the gimbal was turned manually, while walking backwards.
The rattling sound of forest insects was used as the bed for the music track. Vocal chants, a mridangam (a percussion instrument from South India) and a bansuri (the Indian flute) were used to create a sense of uncertainty giving way to the melody
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