The Creative Strategy Lynx celebrate the idea behind the idea, how strategic planning can redefine a brand, reinvent its business, and influence consumers or wider culture.
President, BETC Paris, France
Selected filters:
Market Disruption
ADIDAS, HAVAS MIDDLE EAST
Breakthrough on a Budget
BMW, SERVICEPLAN MIDDLE EAST
Data & Analytics & Insight
SAUDIA, LEO BURNETT
Brave Brands
SAUDI TOURISM AUTHORITY, ‿ AND US
KINOKUNIYA, SAATCHI & SAATCHI ME
AL-FUTTAIM IKEA, MEMAC OGILVY
EASYPAISA, IMPACT BBDO
Challenger Brand Strategy
COCA-COLA, VML
AURORA50, MULLENLOWE MENA
Corporate Purpose & Social Responsibility
ENBD, LEO BURNETT
ASHARQ DISCOVERY, SRMG LABS
Strategic Transformation
DOSY, LEO BURNETT
SAFARICOM, FIELDSTONE HELMS
OCTA, FANCYSHOT
CHARLES ZUBER, CHARLES ZUBER SWITZERLAND
SAUDI GERMAN HEALTH, SAUDI GERMAN HEALTH
RAS AL KHAIMAH TOURISM DEVELOPMENT AUTHORITY, RAS AL KHAIMAH TOURISM DEVELOPMENT AUTHORITY
ETIHAD AIRWAYS, IMPACT BBDO
SAUDI BANKS, ACQUAINT COMMUNICATIONS