Cannes Lions

Squarespace Campaign

MJZ, Los Angeles / SQUARESPACE / 2019

Film
Film

Overview

Entries

Credits

Overview

Background

In addition to his acting career, Idris Elba is well known for his willingness to follow his passions and try different things. He's a DJ, clothing designer, professional kickboxer, UK land speed record holder, rapper...and the list goes on. He was also recently named “Sexiest Man in the World” by People magazine. 2HR SET is the name of his musically-inspired streetwear label.

Execution

Idris Elba is a man of many talents: actor, DJ, clothing designer, kickboxer, land speed record holder and professional achiever of dreams. In this film, he attempts to build a personal website that speaks to all of his different passions while between takes on a movie set. Assisting him is Lolly, his wisecracking personal assistant, who has some very funny ideas of her own about how he should tell his story online.

Similar Campaigns

12 items

Make The Next Fashion Empire

MANVSMACHINE, London

Make The Next Fashion Empire

2023, SQUARESPACE

(opens in a new tab)