The Astronaut Reality Helmet is a wearable immersive experience housed within a replica space helmet. The content played within this experience has been distorted to fit the curvature of the interior screen providing an exceptionally wide field of view.

Unlike in-market VR headsets, users can freely move their head inside of the dome to look around the entire field of vision, just as an astronaut would within their helmet in space. It contains space content from the show and and through the astronaut reality helmets tells the story of the OSR series as a whole.

Inspired by the innovative storytelling in One Strange Rock, we created the Astronaut Reality Helmet to bring this unique astronaut vantage-point even closer to those on Earth. Housed in a replica space helmet, the projection technology creates an immersive viewing experience through a unique combination of laser projection, custom fish-eye optics and in-built audio.

We launched the helmet in a unique way: inviting leading journalists to what they thought was a screening, but when they arrived we outfitted them with harnesses, revealing the footage wouldn’t be on a traditional screen but inside the helmets being placed on their heads.

From there, we took twenty-five helmets on the road as an ambassador for science, traveling to planetariums, schools and science centers across the country; including the New York Hall of Science, Alice Tully Hall at Lincoln Center, and the Adler Planetarium in Chicago. The helmets were available during the time the show aired.

* Season to date, One Strange Rock averaged 0.42/361 L+3 P25-54 rating for four episodes, up +91% versus quarter average.

* DVR Lift from L+SD to L+3 continued to be strong, at +50%, much higher than the non-fiction series average for NGC in fiscal 2018 of 31%.

* Reach was +13% higher than NGC’s non-fiction average: 0.76% for OSR vs. 0.67% for non-fiction average

* Average time spent viewing was also higher by 4 minutes: 31 minutes for OSR vs. 27 minutes for non-fiction average