Cannes Lions
SOMESUCH & CO, London / SAN MIGUEL / 2012
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The director's incandescent gem is a textural montage of San Miguel from the 1950's to present. The director's use of both digital and film gives delicate texture to the montage of eras characters sun sets and the iconic San Miguel bottle. A Life Well Lived brings an emotional nostalgia to this historically revered brand.
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