The unique partnership between Budweiser and the National Parks Foundation inspired a colossal design solution; the most iconic American beer and the most iconic symbol of freedom.

Set against a field of red and white stripes, Lady Liberty herself becomes our star. In a nod to the statue’s French origins, renowned illustrator Malika Favre was commissioned to capture her beauty and power.

Upon release, the Bud Liberty bottled stemmed the brands North American sales decline for the first time in over a decade.