Cannes Lions

Canon with Bodybuilders

DENTSU, Tokyo / CANON / 2016

Film

Overview

Entries

Credits

Overview

Description

Bodybuilders gathers in a studio. A DILC (digital interchangeable lens camera) was handed to them. They take pictures of their vaunted muscles in turn. Eventually they get used to use a DILC. Their movement becomes wilder and bigger. They continue shooting the muscle photos happily.

Similar Campaigns

12 items

Laundry Museum

FACEBOOK CREATIVE SHOP, Seoul

Laundry Museum

2019, LG

(opens in a new tab)