Cannes Lions

CELLULAR PHONES

MULLEN, Boston / GOOGLE / 2013

Case Film
Case Film
Case Film

Overview

Entries

Credits

Overview

Description

Google was preparing to launch its first ever tablet, the Nexus 7. We created videos that could go beyond the usual listing off of technical features and instead find a new way to humanize tablet usage. Instead of being an obstacle to human interaction and socializing, the Nexus 7 would actually be a catalyst for inspiring creativity and bringing people even closer together.

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