Cannes Lions

Black Girl Magic: A Moment in Search

GOOGLE BRAND STUDIO, San Francisco / GOOGLE / 2019

Film

Overview

Entries

Credits

Overview

Execution

According to Google Trends, more than ever the world is searching for “black girl magic” — an empowering phrase that celebrates the achievements, beauty and irrepressibility of Black women and girls. This film celebrates this trending search term with a series of clips showcasing influential, prominent, and powerful black women who sparked a movement, led an industry, or shaped culture.

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