Cannes Lions

COLOUR RING COMMUNICATION SERVICE

SAATCHI & SAATCHI GUANGZHOU, Guangzhou / CHINA MOBILE / 2006

Film

Overview

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Credits

Overview

Description

CMCC has launched a colour connecting tone service in Guangxi in early 2005. It’s a very interesting call connection service allowing people to use music, songs, jokes or even some weird sounds of their own choice as their own tone.The launch of color connecting tone service is a breakthrough to the conventional boring ring tone styles which spices up the daily communication.

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