Cannes Lions

Congrats from the beloved enemy

ANTONI, Berlin / DAIMLER / 2017

Film
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Description

The music is an interpretation of “Happy Birthday”, played at the piano.

We see the world-famous BMW kidney/grill blending in, followed by the text: “Thank you for 100 years of competition. The previous 30 years were actually a bit boring.” The film ends with the Mercedes-Benz Logo and a twist in the music.

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