Cannes Lions

EXERCISE STONE

WALRUS, New York / WALRUS / 2014

Overview

Entries

Credits

Overview

Description

Every year we try and do something new and funny. It's always daunting to face the possibility of being neither of the two, and sending it out to our favorite people in the world.

Execution

It came to us in a dream.

Outcome

Gabrielle Reese tweeted about the Exercise Stone. If that doesn't indicate success, nothing does.

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