Cannes Lions

Google Android Be Together Not The Same

DROGA5, New York / GOOGLE / 2016

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Film
Film

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A piano virtuoso plays a single Beethoven sonata on two pianos. The first piano is a standard 88-key piano, with each key producing a different note. The second piano has been reengineered so that each note is exactly the same. Our performer switches back and forth between both instruments, demonstrating the beauty of the 88-key piano and the monotony of the “monotune” piano, and showing that diversity is the key to music. As he plays the final notes, we punctuate the performance with Android’s brand message: “Be together. Not the same.”

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