Cannes Lions
JOHANNES LEONARDO, New York / GOOGLE / 2011
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On March 11th, a massive 9.0-magnitude earthquake occurred near the northeastern coast of Japan, creating extremely destructive tsunami waves. As the country turned from immediate disaster response to the next phase of rebuilding, we created an online campaign that utilized Google Translate technology to convert messages of support from around the world into Japanese, and then displayed them online for those affected to read.
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