Cannes Lions

HAPPYDENT WHITE GUM

SELECTION, Milan / PERFETTI VAN MELLE / 2003

Film

Overview

Entries

Credits

Overview

Description

Having a beautiful smile is simple when you chew Happydent White. The contrast between the extreme solution offers by plastic surgery with the simple and quite inexpensive solution of chewing Happydent White will explain to the consumer in an unusual way how a beautiful smile is available to anyone.

Similar Campaigns

12 items

Shortlisted Cannes Lions
Mentos Narrator

BBH, London

Mentos Narrator

2017, PERFETTI VAN MELLE

(opens in a new tab)