Cannes Lions

HOME THEATRE

THREE MELONS, Buenos Aires / SONY / 2007

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Samurai game to promote an invincible product!

We developed this online game for Sony Argentina, to promote their new Home Theatre called Muteki (“Invincible” in Japanese), the most powerful in the market.The game features a young samurai trying to turn into an Invincible Warrior in three levels of engaging fun.The brand also wanted to bring consumers to their stores, so we included coupons that could be changed for prizes in the Sony Stores, at the end of each level,They could also register in a sweepstake to win a Muteki.

Similar Campaigns

12 items

Lenovo & Queen Latifah Give Small Minority-Owned Small Businesses Big Visibility with AI

LENOVO, Morrisville

Lenovo & Queen Latifah Give Small Minority-Owned Small Businesses Big Visibility with AI

2024, LENOVO

(opens in a new tab)