Cannes Lions
BBH, New York / SONY / 2019
Overview
Entries
Credits
Background
This film’s live action segment evokes the genre of adventure games. The end of the film features a compilation of scenes from PlayStation 4 PRO games.
Execution
A creature of the night prepares to sink his fangs into an unfortunate victim when he suddenly becomes fixated on the victim’s timepiece, communicating the enhanced graphics and incredible image clarity of the new PlayStation PS4 Pro console.
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