Cannes Lions

MITSUBISHI MONTERO TR4

NEOGAMABBH, Sao Paulo / MITSUBISHI / 2005

Awards:

1 Shortlisted Cannes Lions
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A reference to the student events at Tianenmen Square in China. But instead of a square, we have a dirt road being paved. Instead of military tanks, we see steamrollers. And instead of Chinese students, the owner of Montero TR4 protesting against yet another paved road.

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