Cannes Lions

NCAA FOOTBALL 12

HEAT, San Francisco / EA GAMES / 2012

Film
Film

Overview

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Overview

Description

“True Friend” nods directly at the fierce devotion people in the United States have for their favorite college football team. The spot peeks in on a group of Louisiana State University fans that take painting themselves for the game just a little too seriously. And while their devotion is a whole new level of sacrifice, we allude that not even they are truly devoted unless they’re leading their team to victory in NCAA Football 12.

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12 items

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