To show off the Nokia N8’s audio capabilities, we created Loop - an app that lets people make their own music by sampling and mixing sounds through their mobile phone.

To promote the app, we gave Loop to a sound design company and musician. Working together, the two created a track from the sounds they found in a rather unexpected Shanghai location.This track formed the framework for the online film – dictating the visuals, rather than following them.

Though challenging, time consuming, and often downright frustrating, this ‘DIY’ approach to sound design lead to an unexpected piece of film with a truly memorable soundtrack.