Advances in smartphone and communication technologies allow us to connect with our loved ones no matter where we are. But could the generation that is not familiar with digital technology be at risk of being left behind? Softbank is a mobile and Internet corporation, and its brand mission is to eliminate isolation with an information revolution. So we launched a project to deliver innovations that match each person’s lifestyle. Personal Innovation Act -Technology to connect the Analog and Digital Generations - This is the project name. The project was launched for the purpose of relieving the isolation experienced by those who have a hard time using smartphones or keeping pace with mobile technology changes. A grandmother who lives apart from her grandchildren and was unable to follow their daily growth was our first target.

It's continued from creative idea section. “Smart Dial Phone” When a video call is made from a smartphone, picking up the receiver activates the television and begins the conversation. "Message KAKEJIKU" Digital messages sent through a app and the message is received by a laser device on the back of the KAKEJIKU. A laser is shone onto thermal paper, recreating the message. "Remote Height Pole" Use the camera to measure one’s height and send the data. Upon receiving the data, the cutter device carves the person’s name and date at the person’s height. ”Shadow Play Online” A light that can live stream shadow play. Both shadows are streamed live, making long-distance shadow play possible. The system is activated when the lights are turned off. A light is shone onto a door, making shadow play possible. We captured the family’s experience in a movie and released it online.